Independence Day Ebook Released
Jul 01
Yesterday, in honor of Independence Day, I released my first product on Practical Manliness.
Titled Founders Speak, this 101-page document is a compilation of 190 quotes by our founding fathers in topics such as religion, government, slavery, and more.
The History
I originally compiled these quotes for a different project died early. Keeping it on my computer, I used this document myself over the past year during discussions about the founding fathers.
A couple of days ago, I got the idea of releasing it on Practical Manliness so that other people could have the benefit of these great quotes.
Yesterday morning, I automated the entire buying process and created a “cover” for the electronic document.
I used…
- PayPal – For the payment system.
- Aweber – For the delivery system.
- MyEbookMaker – For the 3D cover.
Released!
With everything ready, I published an announcement article and started promoting.
So far, I have promoted Founders Speak using the following methods:
- Twitter – Mentioned on my Twitter account.
- Facebook – Mentioned both on my business and personal account.
- Facebook Ads – Ran a short advertising campaign.
- Reviews – Sent review copies to a few bloggers.
In the day that has passed since the launch, I have had only one sale – perhaps because the price ($3.99) was too high.
What I Learned
- Practiced setting up PayPal stores
- Created my first Aweber delivery system
- Worked with other bloggers to get the news out

